Why You Should Use A Private Search Engine

This article is going to tackle why you should use a private search engine. While we all use search engines in daily activities; it is important to note they are not all the same. Most of the major search engines are used by default; however, these do track your information and also censor search results. Each time you use search engine using the major players such as Bing, Google, Yahoo; there will be personally identifiable information collected.

Every time you carry out a search, whether it be for your local Chinese Food’s phone number or for the best site to watch movies the search terms submitted to the search engine.

As well as time, date, and geographical location of the computer or device carrying out the search will be stored.  In today’s world you would do yourself a favor to use a private search engine.

why you should use a private search engine

Search Terms

The search terms you enter may then be stored in search boxes in your browser which your computer or device will normally cache your search terms and the pages your visit. This information can then be retrieved at anytime by anyone with access to your hard drive. Knowing this you have to ask yourself. “Do I really want Google, Bing and Yahoo knowing and tracking everything I search for on the internet?” I know I for one would never want my search history being tracked or stored. It would then be known I have an unnatural obsession for sarcastic memes for one. Lol

Google now encrypts your search traffic when you’re logged in, but this only prevents third-parties from snooping on your search traffic – It’s worth remembering that this doesn’t prevent Google from tracking you.

What Information Do Search Engines Send To Webmasters

Once you have clicked on one of the results of any given search term in your search engine your search terms are passed to the website server logs, that webmaster will know what search terms you used to find that site, the referring URL and your IP address, as well as other data like your Internet browser and operating system you are using and even your default browser language, all of this can help to identify you.

What Information Do Search Engines Keep? 

Search Terms

The search terms for each query will be stored

Date And Time

The exact Date and Time you searched for a search term will be logged. The browser used to preform the search is also normally logged.

IP Address

Your personal computer or devices IP can be traced back to you using a reverse DNS lookup with tools not only finding out your ISP (Internet Service Provider) but also your approximate physical location.

Cookie ID

A cookie has a unique code embedded into it which is assigned to a particular computer or device by the search engine. It allows the search engine to know if the requests where made from a specific computer or device. For as long as the cookie is stored in your browsers internet search history then the search terms can then be linked and traced right back to you regardless of which computer or device IP you are using.

 So What Are Your Options?

options for private search engine

Thankfully there are a few things you can do to help improve your internet privacy when using search engines.

There are a number of private search engines you can use to help. Such as:-


DuckDuckGo is an Internet search engine that emphasizes protecting searchers’ privacy and avoiding the filter bubble of personalized search results. It distinguishes itself from other search engines by not profiling its users and by deliberately showing all users the same search results for a given search term. Also emphasizes getting information from the best sources rather than the most sources, generating its search results from key crowdsourced sites such as Wikipedia and from partnerships with other search engines like Yandex, Yahoo!, Bing, and Yummly


Startpage is a metasearch engine based in New York and the Netherlands. which highlights privacy as its distinguishing feature from other internet search engines.


Feature rich private search engine. Qrobe combines the best results and functionality from the top search engines so you always get the best results


ixquick is a metasearch engine based in New York and the Netherlands. which highlights privacy as its distinguishing feature from other internet search engines.

Other Steps You Can Take To Improve Your Search Privacy

Do Not Sign Up For An Email Account For The Same Search Engine You Regularly Use.

Personal email, search terms, and history can easily be tied together. If for example, your personal email account is with Gmail and you use Google as your primary search engine or you use Hotmail as your personal email address and Bing as your primary search engine. This is not a good idea because both your personal Email account and your primary search engine are both from the same company so very easily tied and traced together.

Do Not Except Cookies For Any Of The Major Search Engines

If you already have Google or Bing already on your computer or device and are using it as your primary search engine I suggest you delete cookies now. They might use them to identify you later on.

Use A Mixture Of Search Engines 

Using a mixture of search engines to preform your searches will help by spreading your searches and results over a verity of different companies and servers. You can also vary your physical location with the use of a VPN or Proxy to change your computer and country IP and delete all of your search engine cookies before starting a new private searching session.


In Conclusion

There are many ways and tools at your disposable today to help you improve your online security and privacy. The time and effort put into researching and trying alternatives is worth it. You must find out which of the many tools and apps are best suited for you and your needs. Your internet security and privacy is essentially your responsibility. However, we are as always more than happy to guide and help you from Ares Forum.  Using a private search engine is very important to protect yourself and we hope this article helps you.